The next introductory class has not been scheduled yet. We invite you to join our mailing list to learn about upcoming classes.
Our next instructor-lead, web-based, 3 1/2-hour search engine optimization training is scheduled for Thursday, September 29, 2016 from 11:00 am – 2:30 pm MDT.
The beginner / intermediate training will be delivered via GoToWebinar and the early bird registration fee of $95.00 is available until September 15. The regular price is $125.00.
Search engine optimization, also known as SEO, is defined as the process of increasing traffic to a website through improving natural listings in search engines such as Google, Bing and Yahoo for specific keywords and phrases.
Every day, your potential customers are turning to online research before making buying decisions and traditional brochures have long been replaced by websites, blogs, social media platforms and other digital assets such as SlideShare, About.me pages, etc. Quite frankly, search engine optimization is not rocket science, yet many businesses fail to implement and executed a winning SEO strategy that allows them to connect with their potential customers online.
But how do you get to the top of Google search results pages, how do get more clicks than your competitors and how do you maintain your page number one rankings over time?
What: An Introduction to Search Engine Optimization
When: [To be announced. Join our mailing list to learn about upcoming classes.]
Duration: 2-1/2 hours
Where: [To be announced]
Presenters: Chris Raulf, Founder & President of Boulder SEO and Collin Sutz, National Sales Manager at SocialSEO
Are you new to search engine optimization? Are you contemplating whether or not SEO needs to be part of your overall marketing strategy? If so, then this introductory class is right for you. The information-packed session covers:
- The Big Picture: An overview of the SEO and digital marketing landscape
- The “5 Pillars of SEO” Methodology: An Introduction
- SEO Keyword Research: Don’t throw darts in the dark; learn how to research the keywords your customers are typing into Google
- SEO Writing Tips: Learn how to properly optimize your content
- SEO Site Audit: Learn how to audit your website
- Q&A: Chris and Greg will answer all of your questions
After attending this class you’ll clearly understand the importance of search engine optimization and why a winning inbound marketing strategy is key to boosting your company’s bottom line for years to come. You’ll be able to research and identify the keywords your potential clients are actually typing into Google and you’ll be equipped to optimize your website for Google search.
Hear What Class Attendees Are Saying About Our SEO Training
Upcoming workshops: Learn more about our upcoming SEO training classes.
About the Presenters
Chris Raulf, Digital Marketing Training Expert and Founder of Boulder SEO Marketing
Our boutique SEO training and consulting agency is located in beautiful Boulder, Colorado and I love what I do. My team and I assist local, national and international clients with all of their SEO, social media, content marketing and online marketing training and consulting needs. I enjoy speaking at industry events and conferences around the globe and I truly love teaching SEO and digital marketing. I also admit that I’m a bit obsessed with LinkedIn and I frequently write articles for Social Media Examiner about this social network. Feel free to connect with me on LinkedIn and follow me on Twitter if you’d like.
Collin Sutz, National Sales Manager at Social SEO
Collin is the National Sales Manager for Social SEO, based in Colorado Springs, CO. Originally from upstate NY, Collin has been living in Colorado for almost 30 years. Collin helps businesses of all sizes determine their best path to navigate the digital marketing landscape. He is well versed in organic SEO, SEM and Social Media. When he is not focused on helping businesses increase their ROI, he is enjoying life to its fullest with his beautiful wife and two daughters.