I’m super excited to have teamed up with the Boulder Marketing Group and to present a hands-on brown bag session on Thursday, September 25, 2014 from noon until 1:30 pm at the Oracle Campus in Broomfield, CO.
If you’re in the Boulder and Denver area then I encourage you to register for this event as I’ll be sharing critical knowhow that every business needs to stay competitive in today’s online world. The event is free for Boulder Marketing Group members and $10 for Non-Members.
And check this out: The Protein Bar will be catering a delicious lunch at this event!
The session is entitled “Boost Your Website’s Visibility and Increase Traffic Without Buying Paid Ads” and here’s some more information on what I’ll be presenting:
Are you getting maximum traffic to your website? When prospective customers perform a search related to your business, does your website appear near the top of the listings… or is it your competitors’ sites?
Six billion searches are performed on Google every day and the competition for the resulting clicks continues to increase at lightning speed. You can pay for search leads, but that is both expensive – a click through on an ad for a competitive term like “car insurance quotes” will cost a stunning $74.93 (Google AdWords suggested bid price) – and inefficient, since 94% of us actually don’t click on these ads. Instead we rely on the top ranked natural or “organic” search results.
And this is exactly where you need to be to make money… without spending too much money!
In today’s fast-paced always-connected world customers rely on the Internet for the vast majority of their information. They also rarely have the patience to search through multiple pages of search results to find what they are looking for, making it critical to be near the top of the search results when a potential customer is searching for products or services that you provide.
Even if you implemented some SEO when you first setup your website, over the past decade Google has continued to change and refine the algorithms driving the results displayed, making it imperative to keep up-to-date with techniques and strategies for achieving optimum results.
In this one-hour session, I’ll show you to do just that. Some of the topics I’ll cover include:
- How to identify the “low hanging fruit” keywords [organic search terms] that are already working for you
- How to identify your ‘target’ SEO keywords (focusing on the right set of keywords is critical to achieving results)
- How making a few simple changes to your website can significantly increase your traffic
You’ll walk away with actionable techniques for making their website “work harder” for them.
SEO and Digital Marketing Training in Boulder and Denver
I’ve also teamed up with BVSD Lifelong Learning in Boulder and my friends at Carbon8, a Denver-based digital marketing agency, to present additional SEO and online marketing workshops and invite you to learn more right here: http://www.boulderseomarketing.com/seo-and-social-media-classes.
And as always, feel free to email or call me with any questions you may have.
About the Author
Chris Raulf is founder of Boulder SEO Marketing, a boutique SEO training and consulting agency located in beautiful Boulder, Colorado. Chris and his team assist local, national as well as international clients with all of their SEO, social media and content marketing needs.
Chris has 15+ years of digital marketing expertise under his belt and The Online Marketing Institute recently added him to their “Top 40+ Digital Strategists in Marketing for 2014” list.