LinkedIn For Business Marketing

Hands down, LinkedIn is the largest professional social media network in the world with more than 347 million users worldwide as of April 2015 and it consistently ranks the highest among social media platforms for its B2B lead generation value. Despite these facts, millions of otherwise savvy business professionals from around the globe do not understand how to use this tool effectively. For the majority of professionals, LinkedIn is seen as a large job board only used when searching for a job or new employee, but LinkedIn can offer tremendous business opportunities for those looking to generate new customers and grow their business online. Continue reading

[Webinar Recording] Rise Above the Noise – Outpace Your Competition Through Content Curation

Google loves when people love you on social media. Period. The search giant has made it clear that it pays close attention to how people engage with you on social media. User interaction is a very strong ranking signal in Google’s algorithm and you can easily score tons of “SEO points” by implementing an engaging social media strategy. But where do you start and what does it take to succeed? Continue reading

Leading Manufacturer of Customized Notepads Teams up with Boulder SEO Marketing to Improve Online Visibility

Captain Notepad selects Boulder-based search engine optimization (SEO) company to improve organic search traffic and keyword rankings in Google and other search engines

Boulder, CO – February 24, 2015 – Colorado-based Boulder SEO Marketing, a digital marketing agency providing search engine optimization, social media and content marketing solutions, announced today its latest case study highlighting its work in SEO to improve organic search traffic and keyword rankings for Captain Notepad, a leading manufacturer of customized notepads and promotional items. Continue reading

[Webinar Recording] SEO Audit: Benchmark, Measure, Audit and Prove

Most companies nowadays invest a lot of money into their digital marketing and search engine optimization efforts but rarely seem to benchmark, measure, audit and prove the success of their efforts. The lack of a simple, yet structured way to report on the effectiveness of a company’s online marketing efforts often leads to shutting down activities that are actually working and supporting the bottom line. Continue reading

Curate This – 12 Impactful Principles for Content Curation Success

Boulder SEO Marketing recently teamed up with inbound.li, a new and exciting content curation platform for social media. We invited Gene Sobolev, social media expert and Co-Founder at inbound.li, to share tips and best practices on how to achieve content curation success and we’re excited to share his expertise with you on our blog. We would like to thank Gene for sharing his vast knowledge and hope that you’ll enjoy reading his guest blog post: Continue reading

An Introduction to Google Data Highlighter

Are you in charge of updating your company’s website, or are you the owner of a small or medium sized business and you’re also wearing the hat of webmaster? If so, then you know how important it is to optimize your site so that Google’s search bots can easily crawl and understand the content on your site.

Effective optimization can often be the difference between your site ranking prominently on page number one of Google’s search engine results pages (SERPs) or someplace where nobody will ever click through. Continue reading

[Webinar Recording] Content Marketing Success: Traditional Approaches versus New Techniques

The buzz continues to grow around content marketing, and for good reason—when done right it works. That said, as the lines between search engine optimization (SEO) and content marketing blur it is necessary to revisit traditional SEO and content optimization techniques. Search engines continue to evolve, becoming more attuned to content versus keywords by applying greater semantic intelligence. New solutions are entering the market specifically tailored to content marketing, and understanding these new technologies is essential to get the best results from your efforts and investments. Continue reading

Boulder SEO Marketing and InboundWriter To Host Complimentary Webinar On Content Marketing Success

Webinar “Content Marketing Success: Traditional Approaches versus New Techniques” explains how the marketing landscape has evolved and how companies of all sizes can take advantage of content marketing strategies and tools

Boulder, CO – February 5, 2015 – Boulder SEO Marketing, a digital marketing agency providing SEO site audits, search engine optimization, social media and content marketing training and consulting solutions to companies worldwide, announced today a webinar on new ways to create content to increase organic search traffic to company websites. The complimentary online class entitled “Content Marketing Success: Traditional Approaches versus New Techniques” will be held on February 11th from 12:00pm – 12:45pm MST. Continue reading